I've added many resources to my curated compendium of links this week. My students and clients have the link. Some highlights of newly added items are:

Tools Of The Trade, Articles and White Papers:

• AddThis (www.addthis.com): AddThis launched a gorgeous new "state of the art" webs...

Thought For The Week

“It takes a good and creative person to do something simply.”
                                    ...Dick Newick, Sailboat Design Visionary

 
Site of The Week

The Utne Reader - "Cure Ignorance"
Want to gain a fresh perspective? Read stories that matter? Feel optimistic about the future? It's all here! Utne Reader offers provocative writing from diverse perspectives, insightful analysis of art and media, down-to-earth news and in-depth coverage of eye-opening issues ...

I want to pay special attention to two articles this week. One is a short video that I hope you'll share with everyone you know: 

One Easy Thing All White People Could Do That Would Make The World A Better Place
A Safeway clerk screwed up big time, but these two women handled it perfectly. Further proof that one person can have a huge impact.
WATCH THIS VIDEO: http://www.upworthy.com/one-easy-thing-all-white-people-could-do-that-would-make-the-world-a-better-place-5

The other is a VERY val...

Digital Inbound Marketing - They're Your Organization's Assets and You Must Build and Guard Them Dearly

Are the days of SEO service providers numbered? I think so and I'll explain why.

Two articles hit my inbox last week that I think help better explain why I think the end of SEO firms is in sight.  Why so I think this? Because clients of all kinds will soon realize (if they haven't already) that outsourcing their SEO, Search Engine Marketing and Social Media Marketing is dangerous to the f...

Thought For The Week

“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” – Mark Twain

 
Site of The Week

TED ED Lessons Worth Sharing
Create Lessons Worth Sharing around YouTube videos
http://ed.ted.com/



Eclectic Stuff From Around The Web. Some of it really crazy, some really useful, some just rea...

I'm in a unique position, I can take an "inside out" approach to Digital Marketing because of my unique background. I've been a CEO for the majority of my business career and understand the complexity of running an organization. As well, I've been doing this, meaning Digital Marketing, since the mid-90's. That's as long or longer as anyone.

I was a CEO over 30 years and have seen a whole lot of change and nothing is changing as rapidly as marketing today. Years ago there was usually no more ...

Way too many organizations, although they know they need a Website, don't know what it means to establish an effective online presence that brings new leads and customers and effectively nurtures sales.

I can't count the number of times that I've consulted with organizations who have spent way too much money building a site and then wonder why no one can find it. The answer is a simple one, so many people don't understand the very basic principles of building an online presence. This is quit...